Retail Window Display Ideas for Spring

It’s always a good plan to have new retail window display ideas in the hopper so you can plan ahead, gather your props and be prepared when it’s time to change the display. Spring is a’ coming and it’ll soon be time to update the window displays so let’s go over a couple more window display ideas.

Let me tell you right now: clear fishing line will figure prominently in these window displays. I love this stuff! Ideal for hanging props or merchandise as focal points without the distraction of visible string, ribbon or rope.

Simple Spring – A simple and inexpensive way to draw attention to your spring-like window display is simply to hang accordion-fold tissue paper flowers or paper fans from the ceiling or top of the window frame, like in the window at Tomte Modern Craft. So easy! This doesn’t necessarily need to be a “theme” window; it is just an easy way to draw the eye as people are passing by. The free-floating flowers and fans get attention so of course folks will look in the window where your merchandise is neatly displayed. You can likely find paper fans, flowers and Japanese lanterns at any dollar store or party supply store.

Free Bird – Vintage style birdcages are attractive and have a fun, funky feel to them, especially if you spray paint them in a color that pops. Take a look at this window display from Slimline Warehouse. I love the way they made the birdcages the draw but then placed jewelry displays inside the cages, causing people to look more closely. Beautiful! These cages can be hung with fishing line from the ceiling or placed right on display tables in the window or on the selling floor. Do not, however, use live birds in your displays! Not only is it extremely stressful for the birds, but the accompanying poop and feathers are not appealing props. Birdcages aren’t just for jewelry displays, either. Other small merchandise can be suspended inside the cage with fishing line, giving a free-floating appearance. You can find these types of birdcages in thrift stores, garage sales and stores like Pier 1 and World Market.

What spring theme retail window displays have you used? We at Specialty Store Services would love to hear your ideas!

Redesigned Ultima Gondola Fixtures

Specialty Store Services is pleased to offer the economical yet durable and attractive Ultima Gondola Fixtures to its customers, in addition to Madix Gondola Fixtures. Gondola Fixtures are ideal for merchandising in a variety of retail environments including grocery, convenience, discount and variety stores.




Ultima Gondola Displays feature heavy gauge steel construction and steel uprights slotted for convenient shelf placement, and boast steel pegboard backs. Built-in levelers and snap-together parts make installation simple while yielding an exceptional load capacity. Ultima Gondola fixtures, available double-sided, single-sided and as end-caps, can be configured into many different displays to fit multiple merchandising needs. Another great feature is that some Madix shelves are also compatible with the Ultima gondolas!

 

 

The Gondola Fixtures, in a pleasant neutral beige color, are available 54″, 60″, 72″ and 84″ high. Double-sided Gondola Fixtures, aisle units that allow retailers to create well-designed and functional displays, are the building blocks of any effective gondola display. One-sided wall units make the most of existing wall space while end caps give a finished look to double-sided gondola fixtures and maximize display space. Starters and add-ons can be connected end to end to meet space and layout requirements.


Shelves, sold separately, are strong and versatile. Each shelf has slim, sturdy, dual-position steel brackets that allow the shelf to be used straight or at a 20 degree angle, ideal for creating multiple merchandising arrangements. Gondola accessories such as peg hooks and baskets can be use to capitalize on display space and to cross-merchandise effectively.


Ultima Gondola Fixtures are now available on the Specialty Stores Services website and will also be featured in the new product catalog, to be distributed in February 2012.


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Lighted Showcases are Great Retail Focal Points

Lighted showcases are wonderful focal points for many retail businesses, from gift shops to jewelry stores. Specialty Store Services currently carries a large variety of showcases and is happy to offer two new lighted showcases to its customers. The lighted showcases include glass sides, offering unobstructed views off all merchandise, and measure 47-1/4″ H x 19-2/3” D x 37” H.

Business owners who prefer to keep inventory close at hand will be pleased with the new lighted showcase that includes a built-in storage cabinet. The showcase features eight halogen lights to highlight merchandise effectively. This stylish lighted showcase is constructed of black aluminum with tempered glass panels and glass sliding doors and includes one adjustable glass shelf. The spacious storage cabinet has black panel sliding doors to keep overstock neatly out of sight and also includes adjustable feet.

The next sleek lighted showcase does not have a storage cabinet, leaving more room for displaying merchandise. Featuring eight halogen spotlights, the showcase is constructed of black aluminum with tempered glass panels, glass sliding doors and two adjustable glass shelves. The showcase also includes adjustable feet.

Please call the knowledgeable Specialty Store Services sales staff for more information about these attractive lighted showcases.

New Acrylic Slatwall Accessories

Slatwall. I love it! So versatile, great for cross-merchandising, you can dress it up or dress it down and it’s just plain good looking. And it’s just gotten better, what with new acrylic slatwall accessories we have just added.
The new Acrylic Eyewear Displays for slatwall offer full visibility of your sunglasses and are ideal for displaying eyewear alongside clothing. Display your sporty glasses with the sporty, athletic clothes and your chic eyewear alongside the fashionable streetwear. The eyewear displays are available as 3 or 6 pair displays.
Now, the Acrylic Semi-circle Shelves for slatwall have a contemporary flair and add interest to your slatwall displays. Available in 12″ or 18″, these shelves are ideal for merchandising everything from accessories to shoes to handbags.
Another hot item is the Acrylic Cellphone Display for slatwall. This cell phone display keeps the phone securely in place without obstructing visibility and can display a wide variety of phones.
I’m telling you – there is very little that cannot be effectively displayed on slatwall!

Holiday Retail Window Display Ideas

So, do you think you need a bajillion dollars and a fancy-shmancy designer to create an interesting and eye-catching holiday window display? Well, think again, my friend!
Have a ball. Dress up your window display by hanging simple, round ornaments from the ceiling of the window display area. These ornaments are easy to find at any store, are relatively inexpensive and come in different colors and levels of festivity, from matte to gloss to sparkly. Hang the ornaments at varying heights from the ceiling with fishing line for an eye-catching display. Be sure to keep to a color scheme simple like all red, all blue, all silver or a mixture of just two colors. I think blue and silver looks elegant and lends a cool winter feel.
Let it snow. Do you have a smallish window display area? Create a little winter wonderland! The local craft or sewing store should have bolts of white fleece or felt. Use the white fleece or felt as the floor covering and add little snow drifts of white polyester pillow stuffing around the trees and sled. Put a little pine tree or two in the background and hang some of the ornaments you are selling on them. Not selling ornaments? Hang some pretty sparkly ornaments or little bird ornaments for effect. I have seen little pre-lit trees at the local Walgreens, Osco or other drug store for $15-20 and unlit ones even cheaper. Then get a sled, preferably the old type with runners, or a toboggan, place it on the “snow” and then put some of your featured merchandise on the sled. Tah-dah! Cute but simple window display! Don’t be afraid to play around a bit. Use risers on the sled if you’re displaying jewelry or collectibles. Bigger window in a clothing store? Use a warmly and fashionably dressed mannequin to pull that sleigh full of goodies. In a warmer, more tropical area? Trade the white for sand color and the pine trees for palm trees.
What easy and inexpensive ideas have you used?

Trade Show Displays

Trade shows provide a fantastic opportunity to get the word out about your company and to meet others who want to use your services or products. If you need trade show displays for your next show then call on the largest display and fixture showroom in Chicagoland.
Conveniently located near O’Hare Airport and all major trade show venues in the Chicagoland area, your trade show displays can be picked up at our Des Plaines showroom or delivered right to your Chicagoland venue on the same day your order is placed. Orders can be picked up at our showroom Monday through Friday from 8:00am until 5:00pm. Specialty Store Services’ showroom is located near many trade show venues including:
    • Donald E. Stephens Convention Center (Rosemont Convention Center)

 

  • McCormick Place

 

 

  • Navy Pier

 

 

  • Schaumburg Convention Center

 

Is your trade show out of town? No worries! We will deliver your trade show displays anywhere worldwide (just not on the same day, of course)!
Choose from a wide variety of in-stock displays and supplies including:
    • Grid panels and shelving

 

 

 

 

 

 

 

  • Showcases

 

 

  • Mannequins

 

 

  • Floor sign holders and easels

 

 

  • Table top displays

 

 

  • Pegboard accessories

 

 

  • Display hardware
  • Bags and packaging

 

Having participated in many trade shows and having supplied many exhibitors with what they need, Specialty Store Services knows just what your business requires to make your show a success!

More Jewelry Display Ideas

It can be a challenge to constantly come up with new jewelry display ideas. But there’s no need to keep buying new displays or constructing them yourself in what little free time you have; just purchase some classic quality displays and jazz them up.

Take the miniature body form, for example. This form is firm foam covered with jersey material, perfect for pinning on broaches, draping on necklaces or bracelets or for displaying earrings by inserting the posts into the foam. I decided to display more jewelry by tying a filmy black scarf around the form’s waist, pinning a pretty broach on the knot and then hanging earrings on the scarf. Notice how the jewelry pops against the fabric, including the bracelets displayed on the scarf overflow. The jewelry body form is available in black, as well.

Combine the scarf-draped body form with some elegant black velvet jewelry displays and you’ve got an attractive and eye-catching set up. I really like black velvet displays. Whether the jewelry is silver, gold, bronze, gemstone or multicolored beads, the jewelry really stands out and looks so pretty. The only thing that may not stand out on the black velvet displays is onyx and jet jewelry but that’s okay, because black jewelry looks great on the white body form and the rosewood displays.

Notice how nicely the black necklace and earrings look on the white faux leather and rosewood displays in the autumn themed arrangement. The warm-toned, glossy rosewood displays are elegant and sophisticated, great for showcasing any type of jewelry and wonderful for use in any seasonal display. Seasonal displays are simple; just incorporate some small items that reflect the current season. You needn’t spend a ton of money, either; you can go to a dollar store to pick up leaves, as shown, or flowers for spring displays and sparkly ornaments for the winter holidays. Colored glass stones would look nice scattered throughout a grouping of displays placed on a mirror and you can even put them in the unused jewelry compartments to create more visual interest. Use a colored tablecloth to set the tone and see where your imagination leads you.

Retail Window Display Ideas

While cruising the web I came across some fun ideas for retail window displays using items that are relatively easy to get hold of. Window displays do not need to be expensive in order to be effective; sometimes you just need to think outside the box.

Tasty Display. When I saw this pretty window I thought “Why just display cupcakes on that cupcake display?” Yes, it is certainly appropriate for baked goods but how about using the tiered plate display (which many people have hiding in their own kitchen cabinets) to showcase small items such as pet treats, fashion accessories, makeup, wallets, baby shoes and other small items? And I love the huge martini glass. The big marshmallows are cute filler but I was thinking it would be interesting to hang large, dangly earrings, necklaces or bracelets off the side and fluff solid colored contrasting tissue paper in the glass to offset the jewelry. I think that little martini glasses used in table top displays in this manner would be adorable, as well; just substitute stones or crinkle shredded paper instead of tissue paper.
Crate Expectations. Wooden crates that you can find at any produce market lend a rugged look to this window display but the clean lines of the crates and fun colors of the clothing keep the display from looking dumpy. I think that these clean, light toned crates are like blue jeans; you can dress them up or down. Feel free to couple the crates with jewelry displays or small appliances or fancy shoes. Positioning the crates together on their sides and upright lends depth and dimension to the display. You can also cover the crates with a solid-colored expanse of fabric or cloth, smooth the cloth down to emphasize the varying heights, tuck the cloth under the crates and then place your merchandise on the covered crates. Voila! A subtle backdrop that also offers visual interest.
As always, keep your signage simple and legible and keep your color scheme down to a minimum of two or three colors so the display isn’t too busy. Remember, you have 3 seconds to grab attention but if the display doesn’t flow and allow the eye to travel easily, you will lose that attention just as quickly.

New Retail Catalog

Specialty Store Services’ new catalog is out! Have you seen it? Following are some great new retail supplies and retail store fixtures that you will find in the new catalog.

All in One. Get a glass front display, register stand with drawer and service counter at a great price to fit modest budgets, all in this All in One Counter System. This clever All in One Counter System is 72″W x 20″D x 38″H and is available in white, maple, cherry and black.

You’ve got mail (supplies). SSS now carries mailing supplies and packing supplies! Choose from three sizes of bubble mailer envelopes to send out your smaller, more fragile items or pick up some bubble wrap which is great for packing boxes or for wrapping up breakable items for your customers. If you need to mail out CDs or DVDs then our new corrugated media mailers are what you need.

Wood displays. I am crazy about the Rotating T-shirt Display! It’s compact at only 23.5″L x 23.5″W x 63″H yet can hold a bunch of folded shirts. This 4-sided melamine display features 5 shelves per side so you can display up to 20 different styles, acrylic fronts to display the t-shirts next to folded stock and casters for easy relocation. Other terrific wood displays that we now carry are in the Sophisticate Collection which features maple melamine coupled with attractive matte silver frames. Choose from Display Pedestals, Nesting Display Tables and the Wall Shelving Display.

Attention getters. LED Rope Lights! Who doesn’t love them?! These new 9′ long LED rope lights are constructed of clear plastic with colored lights inside and plug directly into your AC outlet. You can string together up to 40 (yes, forty!) rope lights end to end without the need for connectors! Choose from red, blue, orange, green or white.

Security. Keep an eye on your investment with a new DVR Security System. This affordable security system comes complete with 10″ monitor, 4 channel DVR and 4 indoor/outdoor cameras. No need to worry about the security of your business while on the road because this plug and view system is Internet ready and smart phone compatible so you can access your system remotely!

If you currently do not have a catalog please do take a look at Specialty Store Services’ website to see all the terrific new items that we now carry.

Retail Window Displays – Part 2

We went over some interesting window display ideas in a previous blog entry that I hope you found useful and here are a few more ideas to keep your window displays interesting and draw in more customers.

Phone a friend. Or, in this case, phone a vendor. The vendors who sell you merchandise will be happy to provide you with POP displays and posters to help promote the items you sell. After all, if you sell out of their merchandise you will need to order more so that’s a big incentive for vendors to assist you by providing marketing materials. This is a great way to decorate your window and promote your merchandise at a minimal cost to you.
Spread the love by sharing the window. Create a sense of good will and community by offering your window space to local non-profits who are doing good work in the community. Every few months you can have a local non-profit or community organization use the window for a couple weeks to promote their cause or events. The change of pace will draw attention to your retail window display while giving deserving organizations the opportunity to spread the word about the services they provide.
Get artsy. Approach local artists or art students and ask them to paint backdrops appropriate for your store’s retail window display, images that reflect your store’s brand and personality. They will get exposure by having their work displayed and you will have eye-catching backdrops for your displays. The artists may be more eager to help if you allow them to leave gallery or studio information at the counter for customers to view. Keep in mind, though, that everyone has a different vision so it’s a good idea to go over ideas for the backdrop to make sure you’re on the same page. After all, a painting of a flaming bicycle flying off a cliff may be captivating but will it really help showcase your body oils or pet food?
Scrub-a-dub. Remember to keep your windows clean and smudge-free! You only have a few seconds to capture the attention of potential customers so you want them to focus on your retail window display, not on the sticky hand prints or dusty rain spots.