Here is a fun and creative idea to generate interest in your store, courtesy of The Cozy Nest in New Hampshire. The employees at the Cozy Nest had a “Boss is Away Sale,” and just look what great results they had when they were given permission to go wild, have fun, and create sales in Read More …
Okay, show of hands. Who does not like chocolate? Hmmm, not many hands up. Chocolate and other candies are popular treats year round and that makes them excellent candidates for your impulse purchase displays. Although chocolate is tasty at any time (Chocolate chip pancakes for breakfast washed down with chocolate milk? Yes, please!) it doesn’t Read More …
You have customers walking through your door every day. They are cordially greeted by you or your staff, they browse, they ask questions and, if all goes according to your plan, they purchase your merchandise. But sometimes they do not. Hmmm! What could be the reason for this? Perhaps you don’t have quite what they’re Read More …
The day honoring Mom is coming. The woman who tucked us in at night, kissed our owies, grounded us just because she didn’t like how the dog looked after he was shaved and colored in with marker. She may not have an artistic bone in her body, but she’s Mom. And people are going to Read More …
Would you like customized bags, cups or packages to send home with your customers but do not want to spend big bucks? Then custom labels are the way to go! You can have custom labels printed for mere pennies. Pennies, I tell you! “I put stickers with my company logo on all styro cups in Read More …
So, everyone with cabin fever is looking for something interesting to do. Why not hold an in-store event? They will have something to do and you will have potential customers walking through your door. It’s a win-win! Now, let’s start tossing around some ideas. Invite people in. How about an open house or after-hours event? Read More …
So, you have got some lovely merchandise that you’d like to highlight but are leery about having it be too approachable. What to do, what to do? Display it in a locked and lighted showcase, of course. A showcase that I find to be elegant yet functional is the Rectangular Lighted Tower Showcase which includes Read More …
A light can be a beacon in a window. Light gets our attention and draws the eye. So it makes sense to have lighted signage to get your customers’ attention, no? When choosing your lighted signage, you will want to take LED signs into consideration. LED lights are fantastic! They are long lasting, inexpensive to Read More …