People are everything in a retail business, especially your customers. Getting customer feedback in this day and age is a crucial factor in making your store successful. In retail solutions, many business owners must pay more attention to what mainly serves their clientele. Read on for more on how Specialty Store Services can help you Read More …
Never underestimate the value of small retail fixtures for increasing sales. As customers check out with their items, they’re often distracted by the display items around the registers. This is the perfect space to curate a small “gift shop” display, no matter what sector of retail you fall into. Use this guide to find out Read More …
Spring shopping season is a great time for store owners to maximize their business efficiency and gain an edge over the competition. To accomplish this, our team at Specialty Store Services has compiled key tips that can help prepare any store in anticipation of customer demand — from optimizing inventory management processes to increasing marketing Read More …
Customer service is all about serving, helping, and/or assisting your customers (and potential customers) to purchase something from your business. When you offer great customer service, you can greatly increase the odds of selling more products and maintaining customer satisfaction at the same time. Further, great customer service can help to solidify customer loyalty, increase Read More …
The vast majority of consumers encounter new brands because they already have an interest in the products or services a company offers. In other words, they’re looking for you. Some may stumble across your retail location by accident, and others may be referred by trusted family members or friends, but most will find you when Read More …
As a retailer, it’s not always easy to know what customers want or how to provide them with an overwhelmingly positive experience. Unfortunately, if you want to enjoy long-term success, you have to try and you have to hit the mark more often than not. This means finding ways to understand the customer experience, empathize Read More …
Think about a favorite movie. If asked, you might recall important plot points. At the very least, most people are likely to remember the climax, or peak moment of the film, along with the ending. Everyone recalls the scene in Jaws when the shark explodes into smithereens, followed by the twist on the classic movie Read More …
Retail locations large and small have many opportunities to impress customers by improving the in-store experience. This, in turn, can lead to increased retail success. What changes can you make in 2018 (and beyond) to wow your customers and ensure a positive overall experience? Here are a few strategies for consideration. Cosmetic Fixes If your Read More …
Customers can be fickle, which is why you need to work hard to provide a consistent, quality experience for every store visitor, as well as take steps to boost customer convenience at every level, from their first contact with you at your brick-and-mortar location or via online platforms, to the point of sale and beyond. Read More …
Creating a distinguished retail operation can seem daunting to smaller merchants. Whether it’s economic uncertainty or what seems like an entirely new language emerging from the marketing technology du jour, the alphabet soup of all-things-retail is constantly swirling. Except for one thing: customer service. As the old song reminds, everything old is new again. Actually, Read More …