Events Ideas and Free Publicity

Effective business owners and store managers are always looking more ways to obtain more attention while keeping costs down. Enter in-store events, press releases and word-of-mouth publicity! I know we’ve lightly touched on this before but it bears repeating in more detail.  Here are some event ideas that involve a small or minimal monetary investment but can garner Read More …

EAS Systems: RF vs. AM

Shoplifting is a problem faced by all retailers but, according to experts, shoplifting theft can be reduced by 60% when using a reliable Electronic Article Surveillance system (EAS). The two most widely used EAS systems are Radio Frequency (RF) and Acousto-magnetic (AM). The question most business owners ask is “Which security system should I use Read More …