On a scale of 1 to 10, how important of a role do you think the fitting room plays in a customer’s decision to purchase? 2… 3? Think again. “It’s not visible, so I don’t know how many retailers realize that’s where the sale’s made,” says Robin Kramer, founder of New York based Kramer Design Read More …
So, do you think you need a bajillion dollars and a fancy-shmancy designer to create an interesting and eye-catching holiday window display? Well, think again, my friend! Have a ball. Dress up your window display by hanging simple, round ornaments from the ceiling of the window display area. These ornaments are easy to find at Read More …
‘Tis the season…for shoplifting. That’s right; just like holiday shoppers, shoplifters have already started emerging to get a jump on the holiday season. National Retail Federation spokesman Joseph LaRocca confirmed that prime shoplifting season is starting. “Everyone’s getting ready for the holidays earlier this year,” he said. “We see an increase in thefts in October Read More …
The crazy holiday shopping season is pretty much here! Hooray! This is when many retailers make up for a slow year and, if you’re one of those retailers, then read on for some tips to maximize your profits. “This is the time of the year when great service counts,” states John Tschohl, president of Minneapolis-based Read More …
Small Business Saturday is November 26, 2011! The 2nd annual Small Business Saturday is a day dedicated to supporting small businesses on one of the busiest shopping weekends of the year. This day is a shout-out to the mom-and-pop shops that make up the bulk of the business in this country. Started last Thanksgiving by Read More …