While your overall branding strategy and image for your store may rely on certain immutable design elements that require careful forethought before changing. The thing is that there are plenty of elements in your retail location that can change at a moment’s notice. For example, you probably swap out at least some of your merchandise seasonally, or perhaps more often, depending on your industry.

In addition, you want to change up displays frequently to maintain and regain the interest of shoppers. Most retailers tend to keep the same kinds of items in roughly the same locations throughout the store to encourage shopper familiarity with your layout. What if we told you that changing up the location and merchandising of your displays throughout the store can help to attract new customers and revitalize interest from frequent patrons.

One of the best ways to mix up your displays and make the most of limited display space at the same time is to use a variety of retail display pedestals. These can be wooden display pedestals, metal, plastic, or glass. They can be solid blocks or hollow containers. Some are stand-alone floor models while others are designed to add height to counter displays. You can find retail display pedestals in a wide variety of pre-made sizes and colors, including modern laminate finishes and classic colors like white or black laminate finished pedestals.

How can these display pedestals help you to make the most of your display space? Here are a few benefits you’ll enjoy when adding retail display pedestals to your retail space.

Pedestals Help Organize Display Space

Window displays, point-of-sale kiosks and counter space, and strategically-placed tables and bins throughout your retail location offer a unique opportunity to attract shoppers and increase sales. Sometimes you need to promote special items (new products, discount merchandise, etc. Even so, you should still, however, organize them in ways that appeal to shoppers and encourage them to make purchases.

In other words, your displays need to be attractive and organized, and dumping a bunch of items on a counter can look cluttered and make it difficult for customers to focus. Display pedestals can help you to organize in a number of ways. They can add a variety of heights to your average display, allowing you to elevate certain items, both physically and psychologically.

With proper placement, you can direct the viewer’s eye to move around the display, just as artists do with two-dimensional composition. You can also use floor pedestals throughout your store to grab attention. Adding tools like display pedestals to your organizational arsenal can help you to improve the look of your retail space and boost sales in the process.

Add Visual Interest with Retail Pedestals

When all of your wares are at the same level, they can start to blend together. Display pedestals can increase visual interest by adding a vertical dimension to your displays to break up the space. Customers looking at rows of bracelets and rings may start to think they all look virtually the same. When you place a few select items on pedestals, they stand out from the rest.

Change Displays with Ease

Since pedestals are portable and often lightweight, you can move them within displays or throughout your store with little trouble, making it quick and easy to change your displays (and the look of your retail space), on a whim. Specialty Store Services also has a line of paintable MDF display pedestals that you paint any color to fit your display.

This is especially true of window displays. Because of the limited space, creating eye-catching window displays can be difficult. The differences in height and texture can add drama and appeal to the overall display. For an additional wow factor, you can drape fabric over the pedestals or add other decorative elements.

In Conclusion

If you are in the market for new display pedestals to take your visual merchandising to the next level, then you are in the right place. Specialty Store Services offers a diverse selection of display pedestals and store displays just for you! From floor racks to Slatwall displays to countertop displays, and more, you’ll have many options to match the look and feel of your retail store.

If you have any questions or would like to learn more about our retail display pedestals, feel free to call us at 800-999-0771 or take advantage of our helpful Live Chat feature today.