A single glass display case brings a multitude of benefits to your storefront. If you need a fixture that attracts attention, adds a perceived value to merchandise, and prevents theft and damage, then find a glass display case that’s right for your line of business. From jewelry stores to convenience stores, glass display cases are used everywhere because they work.
Specialty items, high-end merchandise, and unique curios all stand out when displayed inside a glass case. People notice such a fixture and it entices them to approach. Glass display cases come in all shapes and sizes. Some are large free-standing units; others, are small and meant to be atop a counter. Many cases include adjustable shelves, which is beneficial for merchandise that changes in height. Positioning such displays nearby entrances and points of sale easily catches the eye of shoppers – even more so when the glass display case illuminates. Some even have adjustable settings to control the intensity of the brightness. Lighting makes gems, polished metals, glassware, and other beautiful objects glisten. Your merchandise will look its best behind the glass of such a display.
When items are displayed inside a glass case, people tend to feel like they are valuable, even though the merchandise may be common or inexpensive. Some businesses capitalize on this perceived value as an integral part of their sales strategy. While some items are put in the case because they are valuable or exceptional, others may only be put in there to move the product out the door or to sell at a higher profit margin.
Of course, valuable and exceptional products are key components a business often has in mind when considering the addition of a glass display case to its storefront. For this reason, they invest in those that can be locked. This keeps valuables inaccessible, yet shoppers can still view the items. Some stores use glass display cases as a theft-prevention strategy for inexpensive items that are prone to theft. These kinds of cases are a deterrent to thieves and shoplifters. This security feature gives owners and sales staff peace of mind. Furthermore, state law may prohibit shoppers from freely selecting certain kinds of products like tobacco or firearms. Glass display cases help businesses meet the requirements of the law.
Glass display cases serve to protect fragile products. A customer may bump into a display case without upsetting the contents, but the same items may easily have crashed to bits if they had been among the general merchandise in the salesfloor. Items with intricate details benefit from being stored in a glass display case, too. There, they will collect minimal dust. Many cases come with an extra feature: storage. The design of some cases includes storage space for backstock that may remain unseen by shoppers.
The next time you are in your storefront, ask yourself how your business could benefit from a glass display case. Make a note of what inventory you currently have that you think should be included in the display and where you would want the glass display case to be placed. You are sure to find exactly what you need for your space and products.