The appearance of your retail store is important, which is why you put so much thought into the many visual elements that make up your shop, from logos and signage to merchandise displays and window dressing. Utility, however, is also crucial. You need to make sure your store is safe and functional for customers and employees alike.

You might not give floor mats much consideration, but they can do a lot to enhance your store.  Customized Mats are a great way to brand your store and reinforce your message with logos. They are also excellent health and safety measures. Here are just a few different types of floor mats and how they can work to your benefit in retail locations.

Entrance Mats

You’ll find both interior and exterior floor mats that are designed to reduce the amount of outside dirt and detritus tracked into your store, as well as water during inclement weather. Entrance mats come in a variety of materials and designs to help you maintain cleanliness and safety in your store.

Some feature bristles or carpet fibers ideal for soaking up moisture and scraping mud and dirt from customers’ shoes before they enter your store. These can help to reduce grime on your flooring and prevent slip-and-fall accidents if you have tiled flooring.

Whether your store features interior carpeting or tile, the last thing you want to do is find yourself constantly mopping or steam cleaning to keep the interior clean and attractive. Safety is always a concern, as well. With the right entrance mats in place, you can help to keep your store clean and safe for customers.

Safety Mats

Slip-and-fall accidents are a major concern for any business, and you must do all you can to keep customers safe. In addition to posting warning signs during wet weather, you could also use rubber mats designed to provide stability and a non-slip surface outside of doors, where wet surfaces can be a safety hazard.

Some rubber mats feature drainage holes that keep the top surface dry. These types of safety mats are ideal for cold, wet conditions, and the molded rubber helps to scrape shoes clean. When paired with fibrous interior entrance mats, rubber mats offer retailers the best opportunity to maintain safety and cleanliness in-store.

Anti-Fatigue Mats

Protecting employees is just as important as seeing to the interests of customers, which is why anti-fatigue mats should be on your checklist right after entrance and safety mats. Cushioned floor mats are designed for use behind retail counters or anywhere employees must stand for hours.

They come in a variety of materials and thicknesses to reduce the strain, aches, and pains that can result from standing on hard surfaces for extended periods of time. Many feature surfaces that are resistant to staining. With the right mats for your retail store, you can cater to customers and employees alike.

If you are a customer or a soon to be customer of Specialty Store Services and would like more information on Floor Mats for your store, shop our website, Specialty Store Services, for all your retail store needs.  If you have a question that you would like answered immediately, you can Live Chat, or phone us at 800-999-0771.