Banks have traditionally done it. Restaurants invariably do it. Grocery stores are starting to do more of it. Even high-brow retailers are doing it. Whether it’s lollipops at the bank teller’s window or the after-dinner mint bowl at the local restaurant, many retailers have long offered their customers a small treat. What’s different now is Read More …
Your brand is everything. It’s your store’s reputation, identity, and personality, all rolled into one. With the array of outreach platforms provided by traditional advertising and social media, it’s more important than ever to ensure your message is consistent and seamless across all your marketing channels. How do you do it? Let’s look at some Read More …
Looking for a new promotion idea to use at the local festival, sidewalk sale, or even in your store? Check out this “Grab Bag” idea featured by Bob Negen on the Whizbang! Training site. People like surprises, and they like a good deal, and this grab bags promo idea has the best of both worlds. Read More …