As governors and other local officials give retailers the go-ahead to reopen stores, it is important for stores to define what they stand for and why they are an important part of their communities as well. Over the last couple of months, there have been a lot of physical stores that have been shut down Read More …
Signage and floor marking tapes and dots are an easy and inexpensive way to enforce new social distancing norms. It is important to let your customers and employees know that the CDC recommends that when people are in your store or business that they need to stay at least six feet away from each other, Read More …
The “shelter in place” and “safer at home” orders that swept the nation in response to the COVID-19 crisis have almost certainly helped to save lives and slow the spread of infection, but these measures have also left businesses in a lurch. Luckily, we seem to be coming around the bend, as states begin to Read More …
For retail businesses, creating a safe, appealing setting for shoppers has always been a top priority, but health and safety concerns have become even more important in recent months, with all the fears regarding the spread of COVID-19. While some businesses have closed because of “shelter at home” orders that affect non-essential businesses, others are Read More …
Starting a business is no easy undertaking. Once you’ve chosen a location, lined up your supply chain, and secured loans to launch your retail venture, it’s time to take a long, hard look at your retail space and determine the best ways to represent your brand and create an immersive experience. What sights, smells, and Read More …
To help combat the spread of COVID-19 and maintain business as (close to) usual, many retailers and restaurants have implemented a curbside pickup option for customers. If you have contemplated doing the same, but aren’t exactly sure where to start, you’re in luck. In this post, we are going to dig into the mechanics of Read More …
When people want to sell items of value, they often turn to consignment stores to do the job for them. Although certain online platforms offer opportunities to sell just about anything these days, many people don’t want to deal with the hassle and uncertainty of determining fair pricing, fielding bids, and dealing with strangers. They’d Read More …
When you walk into a department or warehouse store, you may be struck by the vastness of the space. Even though these stores are stocked full of goods, there’s also plenty of space to walk and explore merchandise. Unfortunately, smaller retail stores, like boutiques, don’t have the same access to the square footage as their Read More …
As humans, we generally seek to quantify and categorize. Considering how quickly we often have to decide whether something is a threat or not, this makes sense from a biological perspective. Sometimes, however, it leads us to create rules that don’t actually exist. Rule of Three in Retail Consider the common assumptions that both bad Read More …
You might think selling goods in your retail store is as simple as placing them on shelves, but there’s a lot more to the psychology of selling—from the colors you use to catch attention, to how you price your wares, to where you place them on shelves—the ones at eye level are likely to be Read More …