Treat Your Customers, Boost Your Sales

Banks have traditionally done it. Restaurants invariably do it. Grocery stores are starting to do more of it. Even high-brow retailers are doing it. Whether it’s lollipops at the bank teller’s window or the after-dinner mint bowl at the local restaurant, many retailers have long offered their customers a small treat. What’s different now is Read More …

Retail Counter Intelligence: Make the Most of Your Counter Displays

Retail is tough, no doubt about it. You face a constant struggle of trying to maximize customer satisfaction and profits at the same time. Every person who walks through your door wants a deal while you want to improve profit margins. There’s one place in your store where you have an opportunity to cash in Read More …

Surprisingly Easy Ways To Make A Small Retail Space Look Bigger

Organizing a retail space with limited floor space is a difficult task for many businesses. New businesses, as well as established local businesses, tend to face the challenge of merchandising with a small floor plan. It can be extremely frustrating to attempt creating attractive and appealing displays when you don’t have the room you feel Read More …

Nothing Scary About Americans Spending More On Halloween

For those who wonder if Halloween is growing in popularity each year, the answer is a resounding yes. Based on consumer spending alone, there is no doubt an increasing number of Americans are opening their wallets and getting into the Halloween spirit more than ever before. Spooky? Scary? Hardly. How much do consumers spend during Read More …

After the Holiday Buzz is Over: How to Keep the Magic Alive (and Avoid the Hangover)

If a group of retail professionals was asked this question, “What lies at the core of high sales and profits?” how would they answer? Some would say great products and others might suggest competitive prices, but they are both wrong. Studies have proven over and over again that an outstanding customer experience is the number Read More …

There is No Such Thing as Being Too Prepared: Tips on How Your Business can Survive the Impending Holiday Season

It’s not uncommon to spot Halloween and fall merchandise on the sales floor by September 1st. For most store owners, managers and employees, this incites a sense of pressure and anxiety for the upcoming holiday season. There are simple steps and action plans you and your team can take to ensure you are prepared for Read More …