Are you worried about customers walking into stores in early autumn and looking for pumpkins, only to cringe when they see Christmas displays? Forget about it! It is common knowledge that retailers have begun putting out Christmas decorations sooner and sooner every year. It may seem too early in some cases, but retailers benefit from Read More …
For those who wonder if Halloween is growing in popularity each year, the answer is a resounding yes. Based on consumer spending alone, there is no doubt an increasing number of Americans are opening their wallets and getting into the Halloween spirit more than ever before. Spooky? Scary? Hardly. How much do consumers spend during Read More …
In 2012, Mary Miller opened Splashed with Creativity because of her lifelong love of art in Crystal Lake IL, after having taught elementary education for 20 years. Today, she sells Canvas Art, Ceramic Tiles, Greeting Cards and more in vibrant and cheery designs. She has used her art to benefit a variety of charities over Read More …
As a business owner, chances are you will experience the challenging and dreaded “slow” season at least once per year. When your peak sales season is over, and business becomes sluggish, use this important time to find long-term solutions that can revitalize your business. Don’t sit back and endure the slumps, but instead, use creative Read More …
When customers and prospective customers walk into or pass by your store, you only have a split second to impress them and grab their attention. One of the best ways to reach them is with attractive retail signs. Signage plays a critical role in representing your brand and, in essence, explaining to the customers what Read More …
In May 2010, Sarah Ercolani opened in Whitmore Lake, Mi a pet supply company that emphasizes in helping Dog Rescue and Non-Profit Organizations. When opening Fun Time Dog Shop, Sarah had two goals in mind. First, to help support some of the over 6 million dogs that are homeless and placed in shelters or with Read More …
Becky Leonard opened Under One Roof in Plattsburgh NY in 1990, to fulfill a lifetime dream of owning and operating her own small business. Prior to opening up her store she worked in retail and restaurants, which gave her the jump-start to open her own business. When deciding the type of store to open she Read More …
The right color choice can mean the difference between a successful retail shop and one that lacks customer sales. Psychologists have long agreed that color plays a significant role in people’s emotions. Different colors can invoke an array of feelings, especially during first impressions. It makes sense for retailers and business owners to understand the Read More …
Learn how to prevent and deal with employee theft by implementing measures such as comprehensive background checks, cameras, and even prosecution if necessary. Theft is a prominent problem in a majority of businesses. While shopper theft is common in retail businesses, even more common is employee theft. Small businesses deal with the issue of theft Read More …
Trends, whether they are seasonal events, holidays or the latest video game craze, are a great way to feature and sell what is “hot” and “new”. In this post we are going to discuss ways in which you can use trends, both popular and not-so-popular, to your advantage. This is the time of year when Read More …