A great retail business can suffer at the hands of unhappy and unproductive employees. Without their consistent efforts on a day-to-day basis, everything else you do in your retail store can take a backseat. After all, if customers think they will receive poor service or run into rude employees, they will avoid your store. There Read More …
As a retailer, you have a lot of competition. With so-called ‘big box’ stores, with online retail giants and other local businesses it can be difficult to get ahead. In other words, the competition is literally all around you, in every direction. So how do you stand out from such a big crowd? By going Read More …
Does it feel like customers are just in and out of your store in a matter of seconds? Here are 7 tips that can help keep customers in your store longer and buy more. The longer customers stay in your store the greater the chance you have to expose them to all your merchandise, develop Read More …
A well-designed retail space not only engages shoppers, but also can enhance sales. Critical to this success is the placement of checkout counters. Checkout is the last step in your customers’ shopping experience. This has led many retailers to devote considerable time and effort to strategically positioning their registers. Williams-Sonoma, for example, places their counters Read More …
It may sound counterintuitive, but empirical evidence shows that companies known for their exceptional retail customer service have gotten there by putting employees first. Apple, Nordstrom, and L.L. Bean are just a few examples of retail businesses that have built strong brands by focusing on one of their most potent assets: their people. For the Read More …
Of all the tax tips for retail business owners, the one that is most applicable is something Benjamin Franklin once said, In this world nothing can be said to be certain, except death and taxes As a retail business owner in the midst of your very busy holiday season, you’re probably not thinking about January Read More …