There is a lot of retail verbiage that goes around in conversation. As a retailer, knowing what it all means is your job. One of the most difficult concepts in retail is retail pricing strategy, specifically markup and margin pricing. What do these two terms mean? This guide will break down each and walk you Read More …
As a retailer, it’s your job to understand all the details of sales and the metrics that come with it. Even if you just run a small boutique, it’s important to understand the difference between net and gross sales. Once you have them figured out, it can help your overall business strategy. Read on for Read More …
Let’s face it—retail stores can get hectic. With stores becoming more and more competitive, it’s difficult to stand out in a crowded marketplace. This is where the noisy retail landscape starts to show up and is characterized by overwhelming advertising, products, and more begging for customer attention. In this blog, we’ll discuss ways around this Read More …
The holiday retail season comes sooner than you think. Retailers everywhere have to prepare for the high-traffic months ahead. Below are some great quick tips for preparing for the holiday retail season. Make a Plan for Sales Success November 1 marks the start of the holiday shopping season, so now is the time to start preparing Read More …
Summer is here and school is right around the corner, but it’s never too early to plan for back-to-school. Just because the prospect of kids returning to school at the end of summer isn’t on your mind doesn’t mean parents aren’t thinking about it, and many like to get a jump on shopping for clothing, backpacks, Read More …
There is no standard formula when it comes to Social Media. You will never know how your customers are going to respond to a tweet, a pin, an Instagram pic or a Facebook post until you do it. When you tap into something that works and your customers connect, they will start reposting and ‘liking’ Read More …
As a retailer, you have a lot of competition. With so-called ‘big box’ stores, with online retail giants and other local businesses it can be difficult to get ahead. In other words, the competition is literally all around you, in every direction. So how do you stand out from such a big crowd? By going Read More …
Does it feel like customers are just in and out of your store in a matter of seconds? Here are 7 tips that can help keep customers in your store longer and buy more. The longer customers stay in your store the greater the chance you have to expose them to all your merchandise, develop Read More …
Profit preservation is the aim of every retailer. Yet shoplifting and employee theft accounts for an estimated $60 billion a year according to Forbes. The good news is that inventory shrinkage–having less merchandise than what your records indicate you should have–is a preventable loss. The overwhelming majority of thefts are opportunistic. What this means for Read More …
If you are thinking about selling jewelry, think of yourself as a curator. A curator is not limited to someone who selects and organizes museum artifacts but also includes anyone with those responsibilities for arranging retail merchandise. Think about it: An eye-catching jewelry display is thoughtfully organized. With a splash of creativity, you can feature Read More …