(Click the ▶ play button above to listen to “How to Make Your Business Stand Out with Retail Displays” Podcast by Specialty Store Services) How can you remain competitive as an established or a new business, how can you bring in new customers and achieve success? Attractive retail displays are a big part of the equation, and there Read More …
The market for luxury goods in the U.S. may grow slowly, but it still leads the world as an estimated $85 billion industry, and growth is relatively steady (roughly 5% annually), thanks to a growing economy and international tourism. Plus, the forecast for luxury goods is extremely positive, with an estimated growth of more than Read More …
Serving the public means you naturally want to impress customers from the moment they walk in the door (or even earlier, with storefront displays, signage, and more). You have to be careful, however, about hitting shoppers or clients with a hard sell or your best products right when they enter, because it takes time for Read More …
Trying to nail down one exact reason why your customers stay or leave is really an exercise in futility. Whatever causes the change in your customers’ minds, though, creates churn for your business. And, yes, customers will invariably change their minds. As your business grows and evolves, so do your customers. Sometimes, these two things Read More …
What’s school retail? Most people don’t think of schools as a business but attend a local school sporting event, and you will find staff and students selling snacks and school merchandise, from branded apparel to tchotchkes. These sales are intended to help students and families display their school spirit and boost funding for the school Read More …
Traditionally, visual merchandising (VM) has invoked visions of window displays and mannequins. Much has changed in recent years and VM is an effective sales tool that extends far beyond clothing. Today, VM addresses all facets of your retail location, from storefronts, to in-store displays, to department-specific designs. While the approach to VM has evolved, the Read More …
Remember when the holiday displays went up before Thanksgiving? It seems that the holidays start earlier every year. This year, I walked into a grocery store in October and saw Christmas items before Halloween. Holiday songs start streaming in stores as early as the beginning of November, and it’s common to see Christmas trees, strings Read More …
The winter holidays are the high point of the year for many retail outfits. As shoppers flood stores intent on finding the perfect gifts for family members and friends, retailers can boost sales for the year and prepare for the slump that inevitably follows in the wake of the new year. Of course, when Read More …
Tables are made to put stuff on, and this utility has made display tables a staple of the retail space. Whereas peddlers of yore chose tables for durability, portability, supplies and other purely functional purposes, there are no such restrictions today. You have nearly unlimited options when it comes to how you display your wares Read More …
These days, it seems like it’s not enough to set up a retail location that fulfills only the single goal of selling products. Some retailers are finding ways to re-brand the customer experience by adding social value to the retail location. Just look at some retailers that sell high-end yoga and athletic gear. Many retail Read More …