Planning all your retail displays for the coming year can be a daunting task. It’s made easier, however, when you take the time to create a retail display calendar with ideas and important dates for implementation. Here are a few tips to get your retail display calendar laid out. Start with a Retail Event Calendar Read More …
What’s a visual merchandiser? Some people, it seems, are born with a creative impulse that drives them. No matter what they touch, their projects always seem to result in innovative and artistic displays that attract attention and earn them accolades. Unfortunately, most of us aren’t born under this lucky star, imbued with the innate ability Read More …
Among retail stores, craft stores face a unique set of challenges because of the wide array of products they tend to carry. The craft industry covers diverse hobbies ranging from knitting and sewing to scrapbooking and card making, to creating jewelry, apparel, and art. It also tends to encapsulate seasonal and even year-round home decorating. Read More …
Clearance sales are a necessary part of any retail operation, and when they’re successful, both you and your customers reap the benefits. Stores have the opportunity to move out a lot of old inventory and replace it with a new, full-priced inventory. Shoppers get a great deal on items they may have been on the Read More …
The turning of the year is a time for personal resolutions. Thanks to the endless feasting associated with end-of-year holidays, one of the most common New Year’s resolutions is to lose a few pounds and get in shape. In other words, a lot of people are flocking to join local gyms, eager to get started Read More …
When freezing winter weather strikes, we’d all like to curl up by a cozy fire, but daily obligations and seasonal winter shopping force us to brave inclement weather anyway. Unfortunately, dangerous road conditions and hazards lurking in retail stores can make the situation worse. The problem is that winter weather doesn’t tend to stay outdoors. Read More …
When it comes to brick-and-mortar retail, it’s no longer enough to rely on time-tested strategies that have served businesses for decades. With online shopping offering convenience and cut-rate pricing, you need to do more to entice shoppers out their front door and into your store. You need to deliver an irresistible experience. How can you Read More …
The vast majority of consumers encounter new brands because they already have an interest in the products or services a company offers. In other words, they’re looking for you. Some may stumble across your retail location by accident, and others may be referred by trusted family members or friends, but most will find you when Read More …
Retail is a cyclical business. Sales can rise and fall with the seasons, holidays, and events like back-to-school shopping, prom, or the prevalence of weddings, for example. If you have yet to consider the impact sports can have on your retail sales, it’s high time you considered the money to be made by incorporating sports Read More …
Humans are naturally curious creatures, and in our spare time, we like to travel to fun destinations in search of friends, adventure, and something new. We don’t just head to big cities, either. Plenty of people enjoy visiting small towns and coastal villages to escape the stress and hectic pace of life in urban environments. Read More …